This Day in Eagles History: The Birth of Bert Bell — The Man Who Built the NFL
The JAKIB Staff
contributor
One hundred and thirty-one years ago today, on February 25, 1895, a baby boy named De Benneville Bell was born right here in Philadelphia. You might know him better as Bert Bell — the man who co-founded your Philadelphia Eagles and then went on to reshape the entire National Football League as its commissioner.
If you bleed green and don't know Bert Bell's name, it's time to fix that. Because without this man, there is no Eagles football. Period.
Bell was Philly royalty from day one — his father was the Pennsylvania Attorney General, his family's roots in the city went back before the Revolutionary War. But Bert wasn't some silver-spoon kid content to ride the family name. He played quarterback at Penn, led the Quakers to the 1917 Rose Bowl, then served as a First Sergeant in World War I before coming home to coach.
When the Great Depression hit and the old Frankford Yellow Jackets franchise went belly up, Bell and his partner Lud Wray stepped in. They bought the defunct team and rebranded it as the Philadelphia Eagles in 1933 — a nod to the Blue Eagle, the symbol of FDR's National Recovery Administration. From the ashes of economic disaster, our Birds were born.
But here's what makes Bell truly special: the man didn't just start a team. He changed the entire game. Bell was the driving force behind the creation of the NFL Draft in 1936 — an idea born directly from watching his own Eagles get destroyed because they couldn't compete with richer franchises for talent. His logic was simple and revolutionary: give the worst teams first crack at the best players. Level the playing field. Make every game matter.
Sound familiar? That's literally the foundation of modern football parity. Every year when we obsess over draft picks, mock drafts, and combine results — like the NFL Combine happening right now in Indianapolis — we're living in Bert Bell's world.
Bell eventually sold the Eagles and bought into the Pittsburgh Steelers, then was elected NFL Commissioner in 1946. As commish, he was a wrecking ball of progress. He implemented anti-gambling policies that kept the league clean. He negotiated the merger with the All-America Football Conference. He personally crafted the league schedule to maximize late-season drama — the man understood entertainment before the NFL was even a real entertainment product.
He also oversaw the integration of the NFL and recognized the players' union — not because Congress forced his hand, but because he saw the future.
Bell died on October 11, 1959, while watching the Eagles play the Steelers — his two teams — at Franklin Field. He was inducted into the Pro Football Hall of Fame's charter class. The man lived football, died watching football, and built the structure that turned football into America's game.
So today, on what would have been his 131st birthday, tip your cap to Bert Bell. A Philly kid who created the Philadelphia Eagles, invented the draft, and turned a second-rate league into the most dominant sports enterprise on the planet. That's a Philly legacy if there ever was one.
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The JAKIB Staff
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